If I can get you to explore just one additional discovery dimension that results in information that leads to a win – you just made my day (and I think I just made yours!)!
Here are a few to explore:
– Discovery Documents
– The Discovery Space
– Perspective
– Wants and Needs
– Probes
– Expansion Questions
– Why? Questions
– Biased Questions
– Diagnostic versus Biased Questions
– Empathy and Quid Pro Quo
– Outflanking Competition
– Vision Reengineering
– The Reverse Demo
– Trust and Credibility
– Avoiding “No Decision”
